CSR Philosophy at Bharti AXA General Insurance Company
This is part of the week long CR programme. Employees enthusiastically participate in the CR week Global challenge year on year to contribute to a greater cause and vision.
In 2014 and 2015 we stood second globally in the "Global Volunteering Challenge" which was an effort to promote the culture of volunteerism for worthy causes amongst our employees. We participated in the AXA Corporate Responsibility Week in June, 2014. The overwhelming employee participation of over 85% ensured we finished as runners up amongst Global AXA entities winning us a prize fund of INR 18 lakhs. This was contributed towards supporting various projects helmed by Bharti Foundation.
In 2015 our employees went social and took CSR to an all new level. The “Global Selfie Campaign” had employees clicking selfies while volunteering for the cause of preventing climate change and creating awareness among other employees, stakeholders, etc. All this has been possible due to the selfless efforts of our employees in various volunteering activities such as waste recycling, waste composting, waste upcycling, acting towards reducing carbon footprint, and many more.
Bharti AXA GI is committed in promoting Diversity and Inclusion by creating a work environment where all employees are treated with dignity and respect; and where individual differences are valued. The D&I board is dedicated to cultivate a diverse and inclusive environment where all employees feel fully engaged and included in our business and strategy to become the "Preferred Company".
As part of the AXA Global D&I Day celebration held for the first time on June 10th 2013, we celebrated the day to widen the scope of diversity beyond gender in a meaningful way.
To rejuvenate our focus and efforts on building an inclusive organization, we at Bharti AXA GI dedicate one day of the CR Week as "Diversity & Inclusion Day" to celebrate the diversity of the team. Diverse ethnic dress codes, stalls with food prepared by the employees, created a festive atmosphere and a spirit of employee engagement in social harmony.
The proceeds collected from the sale of food at the stalls were utilized towards funding various risk education projects conducted in collaboration with Local NGOs . Many Local NGOs were invited to put up stalls at office premises to showcase and sell their products like clothes & handicrafts to help them raise funds.
Keeping in mind the increased need to spread awareness around gender sensitivity and related issues, we at Bharti AXA GI dedicate one day of the CR Week this year as "Risk Education Day". On this day we organize camps, in association with Concern India Foundation, where employees volunteered to conduct sensitization workshops that helped girls from underprivileged backgrounds to safeguard themselves against perils of society which included identifying a 'good touch' and a 'bad touch'.
Other risk awareness programmes on road safety, healthy habits and other social/civic issues are also conducted.
Apart from the above programs which we do on Risk Education Day, on a regular basis we keep conducting awareness programs for employees as well as for underprivileged women & children on diverse risk topics.
Bharti AXA General Insurance Company was awarded the Changemaker Company of the Year Award (2014 – Bronze) for Corporate Responsibility.
The Changemaker Company of the year is part of the Change maker - Corporate Responsibility Awards instituted by Bharti Foundation. the philanthropy entity of the Bharti Enterprises . The awards are to recognize efforts of Bharti Group Companies to integrate corporate responsibility as an integral part of their everyday business. Amongst the five awards categories, Bharti AXA GI won the most prestigious award of the evening , The jury assessed nominees on eight different parameters ranging from the Company's Vision and its integration with Corporate Responsibility, Social & Community Initiatives, Innovative use of Business products & services and more.
Bharti AXA GI has consistently won this award for the second year for its year round CSR efforts focused on the 3 pillars- Women and Children, Health & Education and disaster relief.
At Bharti AXA GI, we ensure that women’s empowerment and gender equality stand at the heart of our work to build a better tomorrow and thus bring in inclusive culture. In the year 2013 Bharti AXA General Insurance Company channelized most of the organization’s CSR initiatives towards women and children focused projects. This supports as a pillar while we embark our journey to be the preferred general Insurance company in India.